The Reds will return to wearing Adidas kits for the first time in 13 years after agreeing a deal worth in excess of ...

Liverpool expect to receive in excess of £60 million per year when their new shirt deal with Adidas kicks in for the start of ...

Adidas are making big moves and Liverpool will join Manchester United in signing a long-term deal with the sports brand ...

Despite being passed over for Team USA at the 2024 Summer Olympics, Boston Celtics star Jaylen Brown isn't going to become a member of the Nike family ...

German sportswear giant Adidas has posted revenue of €6.44 billion in Q3 2024, up seven per cent year-on-year.

Inter Miami star Lionel Messi collaborated with recording artist Bad Bunny for a new Adidas line. The Bad Bunny & Messi ...

In 2028, if I have to sign to Nike to increase my likelihood of playing USA basketball, I’ll pass. I think the essence—you ...

Lionel Messi is owning the spotlight on and off the field. After leading Inter Miami to the Supporters' Shield, a spot in the ...

The midfielder will be wearing BelliGold in Vigo, which features an elegant black colour with gold details.

Nike's ongoing struggles are giving Adidas a chance to keep taking market share from its larger US rival with key Samba and ...

Chiefs QB Patrick Mahomes and Adidas collaborated with the Negro League Baseball Museum to make a shoe honoring the Kansas ...

Welcome back to Golf Fashion Friday, folks. If you’re unfamiliar with this series, we search the internet for five of our ...