The “Do the Dew” campaign embraced extreme sports and vibrant culture, establishing the brand as a symbol of energy and rebellion. Today, Mountain Dew continually reinvents itself with new ...

PepsiCo is reportedly changing the name of its Mountain Dew energy drink — a win for cold brew coffee brand Rise Brewing Co. The beverage will now be called "Mtn Dew Energy," dropping "Rise ...

Both vice presidential nominees apparently drink Diet Mountain Dew. Here's what that means for their health. © 2024 Fortune Media IP Limited. All Rights Reserved ...

Rise claimed Pepsi's "Mtn Dew Rise" energy drink confused consumers with its canned coffee. The court upheld a lower court's decision, stating the branding differences were significant and Rise's ...