Mountain Dew has a rich history that began in 1940 with Tennessee beverage bottlers Barney and Ally Hartman. They created the drink as a mixer for whiskey, naming it “Mountain Dew” after a ...

A new feature exhibition, “’It’ll Tickle Yore Innards!’: A (Hillbilly) History of Mountain Dew”, is on display through Jan. 20, 2020, at the Museum of East Tennessee History in Knoxville.

Close up of a can of Mountain Dew in a bed of ice - Code6d/Getty Images Since the 1940s, Mountain Dew has been a solid frontrunner in the soda industry, and around 40% of soda drinkers in the U.S ...