Cola, Tata Consumer Products, Centerfruit, and Eyebetes Foundation drive brand engagement at Maha Kumbh Mela 2025.

From automakers to FMCG giants, BFSI players to quick commerce platforms, a diverse range of companies have stepped into the ...

According to industry estimates, brands are spending between Rs 10 crore and Rs 50 crore on Maha Kumbh activations.

The Maha Kumbh Mela in Prayagraj ... connect with a wide audience. Several brands, including Swiggy Instamart, Amazon India, ITC Mangaldeep, Fortune Foods, BharatPe, Niine Sanitary Pads, Orient ...

Attending Maha Kumbh as a marketer revealed a masterclass in brand engagement for Haymarket Media Group—India’s country head.

No wonder, FMCG giants, tech start-ups, and fintech firms are seizing the opportunity. A hospitality agent told Fortune India ...

With over 53 crore pilgrims already attending the 2025 Maha Kumbh Mela in Prayagraj, according to the latest information by ...

The Maha Kumbh Mela, the world’s largest spiritual gathering, ended on Wednesday. Over six weeks, more than 400 million people visited the Indian city of Prayagraj to bathe at the confluence of the ...

HUDCO collaborates with Akshaya Patra Foundation to provide free meals during the Maha Kumbh Mela 2025 in Prayagraj. Their ...

The Maha Kumbh Mela in Prayagraj, attended by over 66 crore pilgrims, has concluded. Temporary structures, including camps ...

Prayagraj (Uttar Pradesh) [India], February 13: Go Dharmic, a global humanitarian organisation devoted to compassion and service, is honored to be part of the Maha Kumbh Mela 2025, the world's ...

After the conclusion of the Maha Kumbh 2025 in Prayagraj, Uttar Pradesh marked by the Mahashivratri holy dip on February 26, ...