If you, like most people on Earth, are a frequent mobile gamer, you’ll be all too aware of the bane of in-game ads. Because ...

Something about Super Bowl 59 is going to feel incomplete. Every NFL Sunday, fans see advertisements for State Farm Insurance ...

In-game ads have now been officially banned from the popular gaming platform Steam, according to the new guidelines.

That means no games can require players to watch ads to be able to play, nor hide any elements of a game behind a commercial. And it goes further, banning the use of viewing ads to gain in-game ...

Valve has quietly updated its Steam guidelines to prohibit games that contain obligatory in-game ads. Going forward, games ...

Most mobile games are free to play, relying on advertisements and in-game purchases to make money. Also, many let you remove ...

The granddaddy of rating TV commercials during the Big Game, “Budweiser | Super Bowl LIX ‘First Delivery’” ranked no. 1 with a score of 3.56 out of 5, according to USA Today’s Ad Meter.

Valve is taking action against a growing issue in the gaming world: forced advertisements. This practice, often seen in ...

That means games are no longer allowed to gate gameplay behind advertising, nor are they allowed to require that players watch or click on ads before they can continue with the game itself.

a full-screen video ad pops up, and you can't skip it for at least 15 seconds. Some of them are even interactive games in their own right—and some of them are malware. No such shenanigans on ...

Steam no longer permits 'paid advertising' as a revenue model for games listed on the platform. Games cannot force players to interact with ads or incentivize players to watch ads by offering them ...

Robert Kraft's Foundation to Combat Antisemitism released a commercial starring Tom Brady called "No Reason to Hate." ...