However, what is most significant about Pepsi's takeover ... Kent’s strategy." Mountain Dew is a bigger stand-alone brand than Sprite, with a U.S. market share of 6.9% in 2014.
A U.S. appeals court sided with PepsiCo on Thursday in a lawsuit from canned coffee maker Rise Brewing that accused Pepsi's "Mtn Dew Rise" morning energy drink of infringing its trademarks.
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