Families can create additional wardrobe pieces with the Play-Doh Barbie Designer Pattern Packs. These packs include various ...

The toymaker plans to focus on digital gaming, products for consumers ages 13 and up, and licensing and retail partnerships ...

Hasbro, Inc. (NASDAQ: HAS) and Mattel, Inc. (NASDAQ: MAT) today announced the launch of a new PLAY-DOH Barbie collection from ...

With numerous Mattel movies coming out over the next few years, avid admirers of the franchise can visit the group’s first ...

Mattel, Inc. (NASDAQ: MAT) announced today that Barbie is celebrating Black History Month and multiple generations of Black ...

Kids can celebrate National Barbie Day with creativity and their favorite dolls during a special program a 1 p.m. on March 8 ...

Experience the Mattel Malibu Barbie Cafe in Austin with a roller rink, dining, and exclusive events starting April 4.

The first Mattel Creations Revealed livestream had more than 300,000 viewers and 22,000 comments from hyped-up fans, so ...

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While the cost of nostalgia may not be calculable, the cost of tariffs is, and because of them, several popular toys, including the iconic Barbie doll, may soon get more expensive at the store.

After Mattel’s culture sweeping debut of Barbie in 1959, it took nearly 17 years for the brand to come out with a version of the collectible doll that represented more than one type of skin color.

It say a decline in products for infants, toddlers, preschoolers and Barbie dolls. Mattel says it plans to invest in digital gaming and repurchase $600 million shares.