Paul Rand (1914–1996) was one of the foremost American graphic designers of the 20th century and helped establish the so-called Swiss Style of design in the United States. Trained in the 1930s at ...

3 Essential Branding Lessons From A Rare Steve Jobs Interview Jobs's work with legendary designer ... It was a link from the past to the future." Paul Rand’s 4 Most Enduring Bits Of Design ...