After months of speculation, Publicis Groupe ANZ has acquired Australian independent media giant Atomic 212°.

CMO Carrie Palin reveals why consumer trust, impact-readiness surrounding AI, and in-person connection might be the keys to ...

The traditional reactive approach to risk management is grossly inadequate for the age of AI-powered marketing, says ...

The social media giant said the move will help ‘deepen connections’ between people and the businesses they love and has begun ...

Just like you wouldn’t plan a picnic without considering the weather; agencies that try to plan for the future without ...

Why do so many brands stick to familiar narratives of the past in Lunar New Year campaigns? We ask creative leaders in the ...

She once dreamed of covering war zones, not crafting ad campaigns. But a surprising turn of events led this TBWA Australia ...

The streaming platform is eying a growing piece of the $25 billion spend on connected TV, with geographic expansion of its ...

Japan's TV giant Fuji has lost nearly 30% of its blue-chip advertisers after allegations against its star presenter surfaced.

Accounting firm EY has released a film as part of its “Shape the future with confidence” platform to illustrate how the ...

Mastercard's chief marketing and communications officer explores quantum marketing, big tech, purpose, sonic branding, and ...

Sutha, formerly president and global chief client officer at McCann Worldgroup New York, will now helm Publicis Groupe’s ...