Medical Marketing & Media - News, Features & Insights
The latest on medical marketing. News, analysis, features, and insights for leaders, marketers, and creatives involved in promoting and commercializing prescription medicines, products, and services.
2024 MM+M Awards: All the winners
To view the digital edition of the 2024 MM+M Awards Book of the Night click here.. First, an introduction. I’m Jameson Fleming, the new editor-in-chief at MM+M.I come to this storied Haymarket publication from another legacy brand, Adweek, where I spent more than eight years learning the advertising and marketing industry inside and out.
Places to Be 2024 - Partner Content
Dec 10, 2024 · Partner Content HCG: Accelerating the impact of your science In a world where healthcare is moving fast, HCG is moving faster. Always ahead of the curve, HCG is spearheading the charge to turn scientific potential into real-world impact.
The top 10 mental health influencers on Instagram
Jan 19, 2024 · 2. Dr. Alfiee. Alfiee Breland-Noble, who goes by Dr. Alfiee on Instagram, is a leading voice for Black women and people of color in the mental health space.
MM+M’s 2024 Best Places to Work winners
Dec 10, 2024 · Elevate Healthcare Marketing. Elevate Healthcare Marketing staffers report feeling passionate about and proud of their work at this agency. Survey respondents gave the agency the highest possible marks for creativity and reported that the firm is continually looking for new ways to improve the work they do for clients.
- MM+M - Medical Marketing and Media
Dec 26, 2024 · Partner Content HCG: Accelerating the impact of your science In a world where healthcare is moving fast, HCG is moving faster. Always ahead of the curve, HCG is spearheading the charge to turn scientific potential into real-world impact.
Five media trends for 2025: How the 'algorithmic era' will change …
Oct 22, 2024 · Changes driven by algorithms, artificial intelligence, and the new dimensions of consumer engagement are expected to shape the media landscape in the upcoming year, according to Dentsu’s 2025 Media Trends report.
Richard Edelman calls Omnicom’s acquisition of IPG marketing’s …
Dec 10, 2024 · NEW YORK: Omnicom’s acquisition of rival holding company Interpublic Group marks the fourth “big bang” in the history of the agency business, according to Edelman CEO Richard Edelman.
Inside Ryan Reynolds’ heartfelt Parkinson’s campaign
Oct 7, 2024 · Ryan Reynolds made plenty of headlines over the summer, mostly due to his star turn in Deadpool & Wolverine, which has now exceeded $1.3 billion in box office revenues.. However, for the sake of this audience, it was his appearance in another summer release that made medical marketing headlines.
How Lincare cashed in on the disastrous recall of Philips breathing ...
Nov 25, 2024 · Amid reports of thousands of injuries and hundreds of deaths, Lincare was supposed to supply the most ailing patients with new CPAP machines, but instead diverted the devices to new customers who would deliver greater profits for the company.